Press Campaign - Ceshia Ubau 'Marzo 2020' -

In March 2024, talented Nicaraguan singer-songwriter Ceshia Ubau released a beautifully melancholic letter to heartbreak, Marzo 2020, a song that tells the moving story of a long-distance romance between Costa Rica and Guatemala during the early days of the COVID-19 pandemic.

Marzo 2020 is more than a song; it’s an ode to unfulfilled love, featuring a warm sound palette and melancholic lyrics that evoke a sense of closeness and nostalgia for something that never fully came to be. Ceshia brings a refreshing pop sensibility to the Latin American band tradition, blending it with her own unique style.

In alignment with the artist’s goals, this campaign focused on securing coverage in internationally influential music outlets in Mexico as well as prominent local publications across Central America. Key achievements included interviews on El Heraldo de México morning news program—the country’s most-watched show—and Más Noticias TV, Central America’s leading news show. Ceshia also earned a feature in Diario La Prensa, the largest-circulating newspaper in Central America.

Among the 30+ interviews and articles secured for Ceshia, highlights include features in Indie 505, Rock e Historias, Depósito Sonoro, Delfino, Frecuencia Alternativa, FILTER México, Sanjovolando, Pista 8, Nicaragua Actual, Playlist Magazine, 180 Grados, Punto Bohemio, Panamericana, and UAM Radio.